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In this Issue



Smooth Growth - The Smoothie Business

As we confirmed in a recent industry study, the growth of those companies who sell smoothie's has been impressive. While there are at least 70 different franchise brands who have smoothie's on their menu, only about 30 of them consider smoothie's as their primary product.

Together these 30 brands account for about 3,000 stores. While Smoothie King and Jamba Juice are the biggest players, there are many other brands that own a growing size of the market. Fifteen of these brands are still very new to the game, having been franchising for less than 5 years.

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New Food Franchises (and non-food too!)

By popular request, we've recently added to our quarterly reporting on new franchises a subdivision by food and non-food brands. Many suppliers and service providers need to track new franchises by these two broader categories, and separating these groups provides them with a more targeted lead list.

This allows us to restate our report on the 1st Quarter of 2007 new franchises: in total, we found 76 new brands; of them, 26 were in one of the food industries, and the remaining 50 in non-food businesses.

The 2nd quarter results will be available at the end of July. Let Christine know (charris@frandata.com) if you would like be alerted when the quarter's Reports are available.



Franchise Financing and the SBA Franchise Registry

As reported by the Restaurant Finance Monitor, at the Franchise Finance & Development Conference this spring, a panel on Financing Programs stressed the importance of SBA lending programs and being listed on the SBA Franchise Registry.

"Moderator Mark Seibert, of franchise consulting group iFranchise, began the session with an account of a good-sized franchisor that saw its franchise sales closure rate jump more than 30% immediately after it instituted a comprehensive franchise finance program that included getting the system listed on the SBA Franchise Registry."


Current Lodging Industry Data

We've recently been working on various studies of the lodging industry and so have at our fingertips a full set of current data for these brands. Expect to see from us next month Fee Comparison Reports, Industry Reports and Profiles of these important franchise systems. If you need UFOCs for these brands, have questions about the industry or want to be alerted when these products come available, email me at ewiseman@frandata.com. I will be glad to keep you in the loop!

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