Lenders Counter with Technology Solutions The historically flat yield curve and rising internal costs are reducing small business lending profitability, pushing lenders into a classic capital for labor shift – relying more on technology to evaluate brands and borrowers.  In a poll of more than 150 Lenders– 89% found that evaluating the franchise brand’s credit profile […]

Throughout my career, I have observed that a strong alignment of interests between two business parties usually leads to good outcomes for both. All franchisors with any marketing savvy will say they are aligned with their franchisees.  What is the evidence that a brand walks the talk? There are many indicators. To start, there is […]

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