IFA – Franchise Business Impact of COVID 19 – Forecasting and Planning for Recovery

In this International Franchise Association (IFA) webinar, FRANdata’s Darrell Johnson outlined the data and trends that will guide the reopening of franchise businesses and the recovery of the economy more broadly. Johnson outlined the variations that would shape the reopening, and the realities that will face franchise businesses, including: unit insolvency; lack of uniform geographic distribution/impact; and additional costs and restrictions for business.