Is there a forecast tool that can help franchisees pick brands with higher growth potential? Whether you’re a buy-and-hold investor or looking for a quicker return building a new unit and selling it, the ability of a brand to expand over time obviously influences your investment decision but how do you evaluate that ability? Is […]

For the last couple decades franchise development has consisted of casting marketing nets (ads, expos, websites, direct mail and so forth) and trying to attract franchisee prospects.  Further, for years franchisors have struggled to get franchisees to share business information as well as create a platform that is confidently secure, thereby taking advantage of one […]

FRANdata’s own President, Edith Wiseman, was recently on Mind Your Business talking all things franchising, including the recent release of the Forbes Best & Worst Franchises of 2018. FRANdata worked on the best and worst franchise ranking for Forbes. Edith also answered questions from listeners of the show. This recording originally aired on Sirius XM Channel […]

FRANdata was commissioned by Forbes yet again to create a ranking of the best and worst franchises. Forbes’ purpose for this ranking was to give people who are looking into buying a franchise a bird’s eye view of how different franchises’ health and appeal measure up. The ranking was based on performance and revenue metrics […]

It is easy to discredit “new” brands in franchising, but there are advantages to understanding this group of franchise go-getters.  Over the last 5 years, these emerging brands have added new units by 75% compounded annually, from 800 locations in 2012 to over 8,000 in 2016.  No, not all new concepts make it, but when they […]

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