FRANdata developed and uses the FRANdex to see how franchising is performing against other indexes like the Dow Jones. With the recent crash of the Dow, we take a look at the impact it’s had on franchising. The falling stock market crash had a significant impact on companies in the FRANdex: Its periodic decline […]
FRANdex tracks the performance, based on market capitalization, of 60 U.S.-based publicly-traded companies operating under and generating income through the franchise business model. Collectively, these companies operate 138 franchise brands. All index levels are normalized to 1,000 at Q1 2006 for comparison purposes, and all remaining periods are adjusted accordingly. As McDonald’s represents over 25% […]